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Month: November 2009

Web 2.0 Enables Cos to Improve Customer Loyalty

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The term “Web 2.0” is associated with web applications which facilitate interactive information sharing, interoperability, user-centered design and collaboration on the World Wide Web through web-based communities, social-networking sites, video-sharing sites, wikis, blogs, forums, mashups and folksonomies etc. A Web 2.0 site allows its users to interact with other users or to change website content, […]

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17 Key Differences Between Social Media and Traditional Marketing

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1. One way vs two way conversations Even on such a large scale, there is a conversation happening, it takes a long time for multinational marketers to pick up on trends and comment on them, and the success rate is by no means 100%. This is irregardless of how much money they spend on an […]

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Steps taken during project closure

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Depending on the size of your organization, you may treat project management as a casual practice or you may have an involved PMO. In either case, you probably go through the typical inception, elaboration, and construction phases of a project. But when it comes to the end of a project, many project managers come up […]

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